Kate’s Blog

 

Talking about everything from websites to life as an entrepreneur. 

Marketing

Websites

Entrepreneur Life

Branding + Design

Coaching

Recent Posts

Why Great Custom Photos for your Business are Worth Every Penny
Ever visit a website that is text only? Did it evoke any sort of positive emotion? Probably not. I’ve seen small businesses avoid the CRUCIAL step of investing in custom pictures for two reasons- cost and they are uncomfortable in front of a camera. Get over the cost....
Website Content
Website FAQ: What kind of content should be on my website? Going over a content plan with new clients is a great time to review the ‘who what when where why’ of a business. Give your site a quick ‘once-over’ being sure you are giving your customers enough information...
Why Don’t I Rank First on Google? SEO Secrets Revealed
Why aren't I ranking first on Google? *AKA- All of my highly classified SEO secrets* "If you’re going to post content on your site anyway, you might as well take the time to make sure google takes notice of your effort." – The Content Factory Do any of these sound...
Security & Safety: Phishing Scams
You've likely heard this term- phishing. The media likes it because it sounds scary any ominous. But phishing is using something as bait to get more info from you- to most likely use against you in the future. From the FTC: Scammers use email or text messages to trick...

Previous Posts

Security & Safety: How to Spot a Scam

Security & Safety: How to Spot a Scam

There are A LOT of internet scams out there. And *usually* they are pretty obvious and we know to delete the emails from the Nigerian Prince offering us a million dollars and a yacht. But some of these scams look like opportunities, and some of them play to our fears....

read more
Digital Advertising 101- How to Get Started

Digital Advertising 101- How to Get Started

I'm often asked: when is it time to start investing in digital advertising? Before you start pumping money into ads, let's be sure you have your organic digital presence squared away including: Website Google My Business Profile Social Media SEO Email Marketing Then...

read more
Why You Need a Marketing Plan

Why You Need a Marketing Plan

It’s no secret that I’m a complete geek for anything marketing, design, or advertising. Even I can admit that the idea of a marketing plan is one of the least exciting conversations we have in business- maybe second to tax planning or insurance. After years of working...

read more
The 3 Plugins Every WordPress Site Needs to Have

The 3 Plugins Every WordPress Site Needs to Have

Anyone who dares to ‘talk shop’ with me knows my love of WordPress. I’m all about an open source system that can build with so much flexibility. Are other website systems amazing – yes. Will they ever eclipse my love of WordPress- not yet. The best feature from a...

read more
Working from Home Without Losing Your Mind

Working from Home Without Losing Your Mind

7 Hacks for Surviving Homebound Life Let’s be honest- life is a little strange right now. We are experiencing what ‘social distancing’ means in a modern connected America. We are used to freedoms and mobility that might not be available to us at the moment. Many...

read more